Steve Keating has taken the time to personally learn who we are as a school - he understands our mission, our strengths, our goals, our challenges. With this information along with his expertise and extensive knowledge of educational branding, he and his team generate innovative marketing strategies using a wide-variety of techniques and medias. There is great commitment given to the execution of projects to ensure high-quality results that no doubt help our School to advance in our mission and continually reinforce our brand.
Katie Cullinane Director of Admission & Financial Aid
Sacred Heart, Greenwich
Infusing Energy and Relevance into an Exceptional School Brand
An independent, Catholic day school for girls from Pre-K through grade 12, with a coed Early Childhood program, Sacred Heart has a long and impressive history of faith-centered, innovative learning.
- “Day in the Life” Microsite
- Advertising and Media Management
- Admissions Collateral
- Campus Photos
- Research Audits
- Campus Banners
- Strategic Plan
Why They Came to Us
Our initial goal in working with most institutions is to anchor the school's brand to its strategic imperatives. This is key not only for successfully promoting enrollment growth, but also for finding and engaging the right audiences for a particular institution. As an all-girls Catholic school, Sacred Heart was striving to shake the stereotype of being a traditional, parochial, school and instead promote its impressive identity as an innovative, proudly Catholic, richly-resourced institution that engages and propels young girls and women into the world for lives of bold servant leadership.
Sacred Heart brought us in initially for strategic and creative development of their admissions and communications materials. After a full assessment of the school, we concluded that their publications weren't successfully communicating and reinforcing the distinctive identity of this remarkable school, which is vibrantly driven by its five core goals. Our challenge was to convey the truly innovative and energized culture of Sacred Heart, and its serious commitment to the highest levels of holistic learning. Over our 15 years of work with them, the result has been a well-integrated, comprehensive platform of institutional branding and admissions marketing materials that continue to convey the extraordinary people, programs, and experiences of this thriving, exceptional school.