Keating Associates is pleased to announce that the agency has been awarded strategic and creative assignments from Queens College, New York, one of the illustrious City Universities of New York (CUNY). Keating Associates will design and produce search marketing publications, the Queens College University viewbook, and recruitment and creative materials for the 2006-2007 academic years.Over the next year Keating Associates will work closely with Queens College to design and develop a distinctive brand communications presentation for competitive differentiation and to increase recruitment and enrollment growth.
According to Stephen Keating, president of the agency, "Keating Associates has admired Queens College and its remarkable contributions to the students and citizens of New York for decades. We are honored to help communicate Queens' remarkable story to new audiences and convey the College's tremendous undergraduate and pre-professional programs to a new generation of students.
Keating Associates is a leader in the field and practice of academic marketing. Over its 25-year history Keating Associates has conceived and produced a tremendously successful variety of institutional identity, branding programs, print publications, collateral materials, websites, and research and planning initiatives for colleges, universities, and secondary schools. Every project and program reflects a conviction that compelling institutional and student stories told through stunning visual design and imagery creates maximum impact, builds strong emotional connections, and increases enrollment, brand identity, and market reputation.
Keating Associates is located in South Natick, Massachusetts. For more information please visit www.keatingassociates.com.
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